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64

kent.gov.uk

/

business

Zoe Murphy, whose furniture is inspired

by Margate and who has her studio and

workshop in the town employing local

people, sells to Liberty and Osbourne

and Little.

http://www.zoemurphy.com/

portfolio.html

Margate is also providing the inspiration

to mainstream designers: Fred Perry’s

‘Margate on the Run’ line and LK

Bennett’s Molly Canvas Tote bag,

featuring Margate.

Continued growth in Margate rests on

Margate’s authenticity – its original

seaside narrative – and its new identity

as a creative place. Kent County Council

invested in Resort Studios, Margate

http://www.resortstudios.co.uk/

allowing the organisation to develop

more work space and enabling a

financially sustainable future.

Resort now supports 44 professional

creative practitioners and micro

businesses, many of which have

re-located from London. Resort has

acted as a beacon, attracting new

Kent has a strong track record of investing in the cultural economy,

nurturing the identity of places to deliver attractive homes, communities

and growth. One of the county’smost exciting examples of this culture-led

regeneration is Margate’s emerging creative and cultural economy.

Among the many successes is Haeckels

http://haeckels.co.uk/

whose tag line

is ‘Made of Margate’. It sells high-end

fragrance and skin care products

internationally, and now has a pop-up

store in Selfridges London, exporting

Margate to London. Haeckel’s owner,

Dom Bridges, raised in excess of £30,000

via a kick-starter campaign to create a

Margate ‘sauna’

http://haeckels.co.uk/

sauna/

Initiatives have ranged from investment

in iconic infrastructure such as Turner

Contemporary in Margate to investing

in grass-roots growth of Kent’s emergent

creative clusters.

The investment in Margate has changed

the town’s reputation and increased

interest in the town’s property market,

as evidenced by the recent increase in

property prices.

In February 2015

The Telegraph

revealed

Margate as one of three new property

hotspots in the UK, with a 46% year-on-

year increase in house sales 2013-2014.

Also in

The Telegraph

, “How East Kent

became the new Shoreditch” , showcases

East Kent as a place to invest, given its

new creative identity.

Artist Alex Chinneck, recently commis-

sioned by the London Design Festival,

produced his first large-scale work in

Margate, “From the knees of my nose to

the belly of my toes”, known locally as the

sliding house, which has become a feature

in the house sales details of local estate

agents. Margate now has a worldwide

reputation: a recent article in the

Los

Angeles Times

detailed Margate’s cultural

offer generated by the re-opening

of Dreamland.

East Kent is growing its reputation as

a place for new creative businesses

to start-ups: Kent County Council

has funded two creative industry

business support schemes - School

for Creative Start-ups and Creative

Success Kent.

Margate Cultural

Regeneration

Resort Studios, Gallery at Resort Studios, Margate